It was in 2009 in Quebec’s Laurentian Mountains that his first hat impressed. This was during a travel writing assignment to a very cold place where he wore an outlandish hat he had made from an upcycled 1920s fox stole. Skiers loved it. As unfathomable and inexplicable as it still sounds, a career swerve was in prospect.
He began teaching himself to hand-block hats and seamlessly stopped writing and became a milliner. Two years later, this emerging business received a considerable leg-up when Alice Temperley commissioned twenty oversized hats for her AW12 collection at London Fashion Week.
Today, he has an astonishingly beautiful range of bespoke and ready-to-wear designs covered in a myriad of ravishing fabrics. His meticulously-constructed pieces exude luminous charisma and a sense of mischief that women with an individual sense of style appreciate.
Jonny spent the 1980s in the Army then worked in racing where he rode as an amateur for several seasons. A lover of wilderness adventures and an inveterate traveller he became a journalist in the mid 1990s. He has written extensively for Telegraph Magazine and House & Garden.